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Gambling Is the New Heroin: Kenya Must Wake Up Before More Lives Are Destroyed

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By Sebastian Karani Asava – Digital Media Communications Practitioner Gambling has grown into a national menace. What was once considered a harmless pastime has now ensnared countless Kenyans in a dangerous web of addiction, economic ruin, and mental anguish. From cities to remote villages, betting has become part of everyday life. Tragically, so has the pain it leaves behind. Across the country, Kenyans are staking their salaries, savings, emergency funds, and loans on betting platforms. The dreams of instant riches are being sold 24/7 across radio, television, social media, and even family-friendly programs. These platforms promise hope but deliver despair. What began as a game is now a trap. I speak from experience. Like many Kenyans, I once participated in a jackpot bet, hopeful for a decent return. After placing multiple bets, I hit two winning selections—what should have earned me over Ksh120,000. But the payout? A paltry Ksh30. The reason? “Too many winners.” No transparency. No...